Beauty is a characteristic concept in which an existence is in complete balance and harmony with nature! At the same time, it is one of the basic fields of study in the field of aesthetics. The classical Greek term for beauty was kallos. Originally, the word for "handsome" was "nice", an adjective etymologically derived from the word "hour". Commonly, beauty was directly related to being 'of the hour'. A ripe fruit (that is, when it is in time) was considered beautiful. Early philosophical theories typically state that people observing objects agreed on the fact that those that were distributed proportionally and according to the golden ratio seemed more attractive. From then on they relied on the idea of symmetry and proportion. The characterization of a person as beautiful, either on an individual level or by common confession, is often based on some combination of inner beauty, which includes factors such as personality, intelligence, sociability, charm, harmony and elegance as well as outer beauty , which includes physical physical factors such as health, youth, symmetry and facial complexion. What are the factors that could contribute to the culmination of one's inner and outer beauty? - Laughter, of course. When someone laughs, they take deep breaths as a result of which the heart works by sending better oxygenated blood to all the organs of the body, favoring their function. The brain of the person who smiles more often releases endorphins that lift the mood and create euphoria and provide a sense of rejuvenation. -The skin of the face. This outer surface layer forms a strong protective shield while at the same time imparting a strong supportive and aesthetic effect to a face. For a unique texture and shine, systematic care is of course necessary through proper hydration and care, always depending on the type of skin. -The makeup. No one can deny the existence of independent natural beauty, however many times the use of the right cosmetic products and makeup techniques are able to accentuate the natural features creating a stunning effect! After all, there was no historical period during which people's interest in beauty ceased. Beauty is a concept that is born along with human existence, which of course differs from person to person, but will always challenge us to discover it! Highfield, Roger (May 7, 2008). "Why beauty is an advert for good genes". The Daily Telegraph. Retrieved February 13, 2012.